Archive for March, 2007

Google Tests Pay-Per-Action

Wednesday, March 21st, 2007

Google is testing pay-per-action advertising with a very small number of advertisers. With pay-per-action, advertisers are only charged when a visitor clicks their ad and completes a desired action, such as making a sale.

New Google Click Fraud Tools

Friday, March 2nd, 2007

New click fraud tools are coming too Google, including the ability to block IPs from showing Google ads. This tool will help advertisers block IPs that aren’t producing traffic.